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Florist’s Notebook is a dedicated resource for plant enthusiasts at every level of experience. From windowsill gardeners to professional horticulturists, we provide practical knowledge, seasonal guidance, and creative inspiration to help your green spaces thrive. Our content combines scientific accuracy with accessible language, making the world of plants approachable for everyone.
Our carefully organized categories guide you through every aspect of plant care, from troubleshooting common issues to designing stunning arrangements. We believe in sustainable practices and celebrate the profound connection between people and plants. Every article, guide, and tutorial is created with meticulous attention to detail and a genuine love for the plant world.
Madison Clark, Founder & Lead Content Creator
As a lifelong plant enthusiast and published author, I’ve spent over 15 years cultivating my knowledge of both common and rare flora. My journey began with a single houseplant and has blossomed into a passion that fills both my home and professional life. After writing as a journalist in the home and garden space, I created Florist’s Notebook to share practical plant wisdom in an approachable way.
When I’m not writing or tending to my collection of ivies, you’ll find me exploring botanical gardens, hunting for unique specimens, or taking my kids to arboretums to cultivate their love for botany.
Elizabeth Clark – Plant Care Specialist
With expertise in plants-you-can-eat, Elizabeth brings 10 years of hands-on experience to our care guides. Her background in homesteading ensures our advice is both practical and effective.
Ella Clark – Floral Design Expert
Ella transforms the science of plants into the art of arrangement. With experience floral arrangements for special events, wedding and parties, she creates our design tutorials and seasonal styling guides. Ella’s approach combines classical techniques with modern sensibilities.
Want to join our team? Contact us with your expertise and offerings. We would love to hear from you.